Effective marketing for chambers and individual barristers
“Bar Marketing staff are both knowledgeable and skilled in all aspects of Chambers’ marketing. In particular, Catherine Bailey’s knowledge of the legal directory submission system (especially Chambers & Partners and the Legal 500) is first-rate. Fountain Court found her understanding of the directory system, constant availability and practical advice were invaluable in assisting Chambers manage the whole process of directory submission, research, interview and maintenance. Catherine’s time, effort and persistence were instrumental in obtaining the ranking success we believe Fountain Court deserved.”
"We asked Bar Marketing to step in and deal with our directory submissions whilst we were between marketing managers. We were delighted with their professionalism and are thrilled with the results in both Chambers & Partners and the Legal 500".
New - Practical Guide to Marketing for Lawyers 2nd edition
The second edition of our popular marketing guide contains a great deal of updated content (marketing methods never stay still and rules are always changing) as well as featuring a new chapter covering GDPR that becomes law on 25th May 2018.
GDPR is revolutionising any form of marketing that uses personal data. With fines of up to €20 million or 4% of global turnover, failure to comply is not an option. The book’s handy checklist shows you how to obey the rules.
Our hot-off-the-press publication contains all the marketing know-how you need ranging from branding and budget setting to social media and strategy, with a series of essential checklists at the end to help you through your various marketing tasks. Those lawyers and barristers' clerks lacking marketing expertise and operating with more modest funds can find the guidance they need in our practical book which provides a comprehensive overview of each element of marketing communications. Written in layman’s terms, it’s ideal for newcomers and seasoned marketers alike.
1st edition feedback included:
"Found this very useful - packed full of information and tips, would definitely recommend". - Nesbit Law Group (5 Stars)
"Great book for lawyers seeking a competitive edge in an increasingly competitive marketplace, with lots of useful tips from the leaders in legal marketing". - Tariq Sadiq, St Philips Chambers